{"id":7,"date":"2016-04-08T16:05:30","date_gmt":"2016-04-08T15:05:30","guid":{"rendered":"http:\/\/www.phi-denim.com\/?page_id=7"},"modified":"2019-11-22T16:41:14","modified_gmt":"2019-11-22T15:41:14","slug":"la-marque","status":"publish","type":"page","link":"https:\/\/www.phi-denim.com\/en\/the-brand\/","title":{"rendered":"La marque"},"content":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row&#8221; full_height=&#8221;yes&#8221; css_animation=&#8221;none&#8221; type=&#8221;boxed&#8221; css=&#8221;.vc_custom_1574430356952{margin-bottom: 75px !important;background-image: url(http:\/\/www.phi-denim.com\/wp-content\/uploads\/2017\/02\/borasification-for-Phi-Denim-05.jpg?id=1411) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<h1><span style=\"color: #ffffff;\">The<br \/>\nBrand<\/span><\/h1>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<p><\/p>\n<h3><span style=\"color: #ffffff;\">phi. is a state of being ; Like the golden ratio, it evokes and represents the simplicity and magic of timeless perfection.<\/span><\/h3>\n<p><\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][\/vc_column][\/vc_row][vc_row][vc_column css=&#8221;.vc_custom_1574430819779{padding-top: 40px !important;padding-bottom: 60px !important;}&#8221;][vc_column_text]<\/p>\n<h4>phi. searches above all else, to reinterpret certain elements from the past and repurpose them for today. The members of phi. have gathered around the desire to create authentic and singular products.<\/h4>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_single_image image=&#8221;262&#8243; img_size=&#8221;large&#8221; alignment=&#8221;center&#8221;][\/vc_column][\/vc_row][vc_row][vc_column css=&#8221;.vc_custom_1574430803388{padding-top: 40px !important;padding-bottom: 60px !important;}&#8221;][vc_column_text]<\/p>\n<p>In order to do this, phi. relies on Japanese culture and tradition. Therefore, we have chosen to use the Kimono to reinterpret the 5 pocket jeans.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_single_image image=&#8221;55005&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column][\/vc_row][vc_row type=&#8221;boxed&#8221;][vc_column css=&#8221;.vc_custom_1574430840942{padding-top: 40px !important;padding-bottom: 60px !important;}&#8221;][vc_row_inner content_placement=&#8221;middle&#8221; type=&#8221;boxed&#8221;][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<h4>The perfect blend of artisanal techniques and modern technologies<\/h4>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;294&#8243; alignment=&#8221;center&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n<h1 style=\"text-align: center;\">We are\u00a0phi.denim<\/h1>\n<p style=\"text-align: center;\">The meeting of 5 enthusiasts of Denim, sport and Japan.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;boxed&#8221;][vc_column width=&#8221;1\/5&#8243;][vc_single_image image=&#8221;337&#8243; alignment=&#8221;center&#8221;][vc_column_text]<\/p>\n<h2 style=\"text-align: center;\">Yukiko<\/h2>\n<h3 style=\"text-align: center;\">Japan<\/h3>\n<p style=\"text-align: center;\">The knowledge of traditional factories &#8211; Trade relations<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/5&#8243;][vc_single_image image=&#8221;332&#8243; alignment=&#8221;center&#8221;][vc_column_text]<\/p>\n<h2 style=\"text-align: center;\">Alexis<\/h2>\n<h3 style=\"text-align: center;\">France<\/h3>\n<p style=\"text-align: center;\">Marketing &amp;\u00a0Business &#8211; Communications relations<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/5&#8243;][vc_single_image image=&#8221;341&#8243; alignment=&#8221;center&#8221;][vc_column_text]<\/p>\n<h2 style=\"text-align: center;\">Vincent<\/h2>\n<h3 style=\"text-align: center;\">France<\/h3>\n<p style=\"text-align: center;\">E-commerce<br \/>\n&amp; Communication<br \/>\n<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/5&#8243;][vc_single_image image=&#8221;339&#8243; alignment=&#8221;center&#8221;][vc_column_text]<\/p>\n<h2 style=\"text-align: center;\">Philippe<\/h2>\n<h3 style=\"text-align: center;\">France<\/h3>\n<p style=\"text-align: center;\">Design<br \/>\n&amp; Content Research<br \/>\n<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/5&#8243;][vc_single_image image=&#8221;49075&#8243; alignment=&#8221;center&#8221;][vc_column_text]<\/p>\n<h2 style=\"text-align: center;\">William<\/h2>\n<h3 style=\"text-align: center;\">France<\/h3>\n<p style=\"text-align: center;\">Finance<br \/>\n<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8221;82px&#8221;][\/vc_column][\/vc_row][vc_row equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; height=&#8221;500px&#8221; type=&#8221;boxed&#8221; columns_height=&#8221;adjust_cols_height&#8221; css=&#8221;.vc_custom_1481117775807{background-color: #02344a !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_empty_space height=&#8221;72px&#8221;][vc_column_text]<\/p>\n<h2 style=\"text-align: center;\"><span style=\"color: #ffffff;\">Discover PHI03_C18.<\/span><\/h2>\n<h4 style=\"text-align: center;\"><span style=\"color: #ffffff;\">A classic denim jean\u00a0reinvented.<\/span><br \/>\n<span style=\"color: #ffffff;\">A relaxed fit with tapered legs and a unique and limited style.<\/span><\/h4>\n<h2 style=\"text-align: center;\"><span style=\"color: #ffffff;\">AVAILABLE NOW<\/span><\/h2>\n<p>[\/vc_column_text][vc_btn title=&#8221;`{`:fr`}`Voir la fiche produit`{`:en`}`View the product profile`{`:ja`}`\u30d7\u30ed\u30c0\u30af\u30c8 \u30d7\u30ed\u30d5\u30a1\u30a4\u30eb`{`:`}`&#8221; style=&#8221;outline&#8221; shape=&#8221;square&#8221; size=&#8221;lg&#8221; align=&#8221;center&#8221; i_align=&#8221;right&#8221; i_icon_fontawesome=&#8221;fa fa-angle-right&#8221; add_icon=&#8221;true&#8221; link=&#8221;url:http%3A%2F%2Fwww.phi-denim.com%2Ffr%2Fproduit%2Fphi03_c18%2F|||&#8221;][vc_empty_space height=&#8221;72px&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1571319418670{padding-top: 250px !important;padding-bottom: 250px !important;background-image: url(http:\/\/www.phi-denim.com\/wp-content\/uploads\/2019\/06\/PhiDenim_PACKSHOT-19.jpg?id=5739) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][\/vc_column][\/vc_row][vc_row][vc_column offset=&#8221;vc_hidden-xs&#8221;][vc_empty_space height=&#8221;72px&#8221;][\/vc_column][\/vc_row]<\/p>","protected":false},"excerpt":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row&#8221; full_height=&#8221;yes&#8221; 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