The brand

 

phi. is a state of being ; Like the golden ratio, it evokes and represents the simplicity and magic of timeless perfection.

phi. is a state of being ; Like the golden ratio, it evokes and represents the simplicity and magic of timeless perfection.

Kimonos - phi. denim

phi. searches above all else, to reinterpret certain elements from the past and repurpose them for today. The members of phi. have gathered around the desire to create authentic and singular products.

In order to do this, phi. relies on Japanese culture and tradition. Therefore, we have chosen to use the Kimono to reinterpret the 5 pocket jeans.

phi. searches above all else, to reinterpret certain elements from the past and repurpose them for today. The members of phi. have gathered around the desire to create authentic and singular products.

In order to do this, phi. relies on Japanese culture and tradition. Therefore, we have chosen to use the Kimono to reinterpret the 5 pocket jeans.

PHI01_C06 - phi. denim

The perfect blend of artisanal techniques and modern technologies

PHI01_C04 - phi. denim

The perfect blend of artisanal techniques and modern technologies

PHI01_C04 - phi. denim

We are phi.denim

The meeting of four enthusiasts of Denim, sport and Japan.

Yukiko - phi. denim

Yukiko

Japan

The knowledge of traditional factories – Trade relations

Rata - phi. denim

Alexis

France

Marketing & Business – Communications relations

Vincent - phi. denim

Vincent

France

E-commerce
& Communication

Philippe - phi. denim

Philippe

France

Design
& Content Research

Discover PHI01_C07.

A classic denim jean reinvented.
A relaxed fit with tapered legs and a unique and limited style.

AVAILABLE NOW